England sponsor Lucozade PULLS all branding from World Cup and bans bottles in snub to Qatar
ENGLAND sponsors Lucozade has pulled all its branding from the World Cup in a snub to Qatar.
The drinks maker says its bottles will not be seen at matches, in training or at press conferences following rows over the Gulf state’s brutal laws.
England skipper Harry Kane sips from a Lucozade bottle in 2019
Harry Kane and his teammates will still be given drinks but they will carry no branding or logos.
The firm said today: “Lucozade is a proud long-term sponsor of the ENgland team but we are not an official Fifa World Cup partner.
“We continue to support all England teams, who celebrate diversity, equity and inclusion.
“While the England team have access to our drinks for hydration purposes we will not have a brand presence at press conferences, training session or on pitches.”
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